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Archives for: November 2016

Sales Management Analysis Decision Making Ebook PDF 55c770cc2

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Sales Management: Analysis and Decision Making PDF




by Thomas N Ingram : Sales Management: Analysis and Decision Making

ISBN : # | Date : 2015-03-26

Description :

PDF-3fa02 | Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life “best practices” of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a s… Sales Management: Analysis and Decision Making


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[Pub.21MlJ] Sales Management: Analysis and Decision Making PDF | by Thomas N Ingram


Sales Management: Analysis and Decision Making by by Thomas N Ingram

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Summary Guerrilla Marketing Analysis Lautenslagers Ebook PDF B8ea41155

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Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book PDF




by BusinessNews Publishing : Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book

ISBN : # | Date : 2013-02-15

Description :

PDF-a40bb | The must-read summary of Jay Conrad Levinson and Al Lautenslager’s book: “Guerrilla Marketing in 30 Days: One Dynamic Blueprint to Maximize Profits and Increase Customers”. This complete summary of the ideas from Jay Conrad Levinson and Al Lautenslager’s book “Guerrilla Marketing in 30 Days” shows that with 30 days of consistent effort, you can upgrade and enhance your organisation’s entire appr… Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book


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[Pub.89uVD] Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book PDF | by BusinessNews Publishing


Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book by by BusinessNews Publishing

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No B S Sales Success Prisoners PDF 59312b2ff

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No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide PDF




by Dan Kennedy : No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide

ISBN : #1932156895 | Date : 2004-07-07

Description :

PDF-5a9fa | Sales Advice Not Swiped From Other Books! This book is about getting rich by becoming far better at the selling process that your competitors. What it is NOT is the kind of warmed-over, cliché-ridden advice you find replicated in a jillion other books on selling. Dan Kennedy would never have it that way. He offers a set of No B.S. strategies for overcoming obstacles to success, many of them… No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide


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[Pub.40WDl] No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide PDF | by Dan Kennedy


No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide by by Dan Kennedy

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New Lanchester Strategy Sales Marketing PDF 531f08849

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New Lanchester Strategy: Sales and Marketing Strategy for the Weak PDF




by Shinichi Yano : New Lanchester Strategy: Sales and Marketing Strategy for the Weak

ISBN : #1573210048 | Date : 1996-08

Description :

PDF-dc69e | The second volume of Shinichi Yano’s pioneering New Lanchester Strategy gives detailed applications of the Lanchester strategy for small companies, strategy and tactics for market entry and new product introduction. Chapters include: product differentiation, local battles, single combat, close combat, the principle of concentration and diversionary tactics…. New Lanchester Strategy: Sales and Marketing Strategy for the Weak


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[Pub.19fmm] New Lanchester Strategy: Sales and Marketing Strategy for the Weak PDF | by Shinichi Yano


New Lanchester Strategy: Sales and Marketing Strategy for the Weak by by Shinichi Yano

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Choice Location Analysis Routledge Revivals PDF 8e5f7a5e6

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Store Choice, Store Location and Market Analysis (Routledge Revivals) PDF




by Professor Neil Wrigley : Store Choice, Store Location and Market Analysis (Routledge Revivals)

ISBN : #113883128X | Date : 2016-04-09

Description :

PDF-5eb7e | This book, first published in 1988, brings together leading researchers from both the retailing business and the academic world to discuss the latest techniques of analysis and forecasting in the fields of store choice, store location, and market analysis. Its rationale is the major restructuring of the UK retailing industry which has taken place over the past twenty years, and the profound implic… Store Choice, Store Location and Market Analysis (Routledge Revivals)


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[Pub.23krG] Store Choice, Store Location and Market Analysis (Routledge Revivals) PDF | by Professor Neil Wrigley


Store Choice, Store Location and Market Analysis (Routledge Revivals) by by Professor Neil Wrigley

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HBRs Must Reads 2017 Definitive PDF 66f219aac

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HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads) PDF




by Harvard Business Review : HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads)

ISBN : #1633694623 | Date : 2016-11-01

Description :

PDF-0d14a | A year’s worth of management wisdom, all in one place.We’ve reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Clayton M. Christensen to Adam Grant and company examples from Intel to Uber, this volume brings the most current and important m… HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads)


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[Pub.37DzR] HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads) PDF | by Harvard Business Review


HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads) by by Harvard Business Review

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New Marketing Practice Penguin Business PDF 1989824a4

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New Marketing Practice (Penguin business) PDF




by David Mercer : New Marketing Practice (Penguin business)

ISBN : #0140240780 | Date : 1999-06

Description :

PDF-bffc8 | This is a much-needed guide to the rules behind the successful practice of management, for managers across all disciplines. While offering coverage of marketing, and providing a sound academic introduction to the subject, it quite deliberately selects only those theories or techniques which are relevant to the needs of practising managers. Where no suitable existing theories or techniques meet the… New Marketing Practice (Penguin business)


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[Pub.26FzF] New Marketing Practice (Penguin business) PDF | by David Mercer


New Marketing Practice (Penguin business) by by David Mercer

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Reads Innovation Featured Discipline Drucker PDF 9eaffe6be

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HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker) PDF




by Harvard Business Review : HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker)

ISBN : #1633694607 | Date : 2013-03-12

Description :

PDF-d3497 | To innovate profitably, you need more than just creativity. Do you have what it takes?If you read nothing else on inspiring and executing innovation, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively.Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth … HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker)


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[Pub.48TQu] HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker) PDF | by Harvard Business Review


HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation,” by Peter F. Drucker) by by Harvard Business Review

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Native Advertising Advantage Authentic Revolutionizes PDF 5aeed8da3

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The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books) PDF




by Mike Smith : The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books)

ISBN : #1259835685 | Date : 2017-05-23

Description :

PDF-e2154 | An industry insider reveals the next generation of marketing―and provides the insight you need to use it to beat the competition One of the hottest forms of advertising, native advertising is an extremely effective way to reach customers. Produced by marketers and featured alongside the main content, native advertising breaks down the traditional barrier between advertising and editorial. Indust… The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books)


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[Pub.36JWj] The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books) PDF | by Mike Smith


The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books) by by Mike Smith

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Customers Would Rather Have Smartphone PDF 1a2e3bba2

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Why Customers Would Rather Have a Smartphone than a Car: Relationship Retailing as an Opportunity PDF




by Cor Molenaar : Why Customers Would Rather Have a Smartphone than a Car: Relationship Retailing as an Opportunity

ISBN : #147246656X | Date : 2015-06-17

Description :

PDF-365fb | Why Customers Would Rather Have a Smartphone than a Car explores some of the fundamental changes in consumer behaviour: Why do we buy less in shops and more on the internet? Why do we spend more on gadgets, smartphones and apps and not more on food, holidays or clothing? Why do most business people only look at symptoms and not the causes of changing customer behaviour? The new generation buys dif… Why Customers Would Rather Have a Smartphone than a Car: Relationship Retailing as an Opportunity


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[Pub.42wEy] Why Customers Would Rather Have a Smartphone than a Car: Relationship Retailing as an Opportunity PDF | by Cor Molenaar


Why Customers Would Rather Have a Smartphone than a Car: Relationship Retailing as an Opportunity by by Cor Molenaar

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